The Home Builders industry is in the mature stage of its life cycle. Industry value added (IVA), which measures the industry's contribution to the overall economy, is forecast to grow at an annualized rate of about % over the 10 years to 2022. Comparatively, US GDP is projected to grow more slowly over the period, increasing an annualized %. Typically, an industry is considered in the growth phase of its life cycle when its IVA growth outpaces the overall economy. However, the collapse of the real estate bubble and a severe drop in demand that has occurred since the subprime mortgage crisis has skewed this trend and growth represents the recovery from a historical low.